Ads With Customer Appeal

What’s the key to making irresistible advertising that builds business? The goal is to craft advertising that doesn't just capture attention but resonates deeply with an audience, stirring something within them that compels action. That's the magic or the art of creating advertising with customer appeal. So how do you go about it?

Marketing, AdvertisingClay PurdyMarch 17, 2024marketing, adverising, creative

Marine Layer Wines: An Example of Great Brand Identity

Advertising, MarketingClay PurdyMarch 1, 2024brands, branding, brand identity

An Argument for Using Critters in Your Advertising

I would argue that critters or characters can play a bigger role today than ever by adding storytelling value and creating a memorable, ongoing and relatable brand identity. Here are some ways they can contribute to your advertising.

Advertising, MarketingClay PurdyFebruary 19, 2024critters, characters, creative, Storytelling

Age of Aquarius Redux

Advertising, FundraisingClay PurdyJuly 24, 2019Witchcraft, Wokeness, mindfulness, astrology, targeteing, millenials

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